A large-scale interactive installation at Frieze London will tackle the question of the ‘Smart Home’, curating a collaboration between cutting edge interior design and technology companies. The Smart Home is the first victim of the colonization of real space by digital space and has swiftly come to occupy a central position in debates around Big Data and its impact on contemporary forms of life. If, on the one hand, recent technological developments sustaining the Smart Home are framed as the latest advancements towards a smarter, technologically optimised world, they are also raising escalating concerns around privacy and control in an increasingly quantified world.
ÅYRBRB, the collective formerly known as AIRBNB Pavilion, is an art collective based in London whose work focuses on contemporary forms of domesticity. Founded by Fabrizio Ballabio, Alessandro Bava, Luis Ortega Govela and Octave Perrault, the collective was first formed on the occasion of an exhibition during the opening days of the XIV Architecture Biennale in Venice, which took place in apartments rented on Airbnb. It changed its name to ÅYRBRB in 2015 following legal pressure from the San Francisco/Ireland based company. ÅYRBRB tackles the evolution of the contemporary home and its transformations from the fortress of the family to a commodity traded online with performances, site-specific installations, events and writing. Their work focuses on the relationship between objects and their environments, and the effects of the internet on the city. Recent exhibitions include: ‘Schöner Wohnen’ at Armada, Milan (2015); ‘Welcome You’re In the Right Place’ at Fondazione Sandretto Re Rebaudengo, Turin (2015); ‘Morphing Overnight’ at Seventeen Gallery (2015) and ‘Everything that is Solid Melts into Airbnb’ at Swiss Institute New York (2014).
Image: ÅYRBRB, Comfort Zone, 2015. Courtesy of the artists.